Do post a positive review when you want to thank for a service or good customer service and dispute it if you think otherwise.
Share your opinions about so-called 'fair use policy' used by internet providers. Make a comments on what concerns you with regards to it.
Reveal the truth about the mobile phone deals and unfair charges applied.
By writing your review you not only try to stop mistakes and bad attitude towards customers but also you raise your voice on the future of reviewed company.
If you decide to post a business review you allow other customers to learn by your experience and make their decission about dealing with this company more careful.
Writing a compliment or positive review can also promote companies which are taking care of their customers in an extraordinary way or simply when there is always someone to talk to, who is able to deal with your enquiry in a very professional manner.
Make others aware of unacceptable treatment you received from health service providers, be it private or public or local government or council departments.
Add your customer reports on public transport.
If you an ebay user and want to let others know what happened to any transaction of yours post your extensive story with all details of the transaction. Eliminate untrustworthy ebay merchants by stating your point.
Allow your complaint or compliment to be widely visible to other customers and remember it all helps to make a right decision on whom to choose to deal with.